Last update: August 2025
1 | Who is the Data Controller?
The controller of your personal data is the operator of this website – full contact details are available on the Contact page. For any questions or to exercise your rights, please write to the e‑mail address provided there.
2 | What Data We Process & Why
| Scenario | Data | Purpose / Legal basis | Retention period |
|---|---|---|---|
| Website visit only | IP address*, browser data, cookies | 1) Necessary – website operation & security (legitimate interest)2) Analytics & marketing – only with consent | see cookie table |
| Adding a comment | Name/nickname, e‑mail, comment text, IP address* | Operating the comment section, spam protection (legitimate interest) | 3 years after publication |
* The IP address is stored only for a short period for technical and security reasons.
3 | Cookies & Similar Technologies
To measure traffic, speed up the site and—if you consent—personalise advertising, we use the cookies listed below.
| Cookie name | Category | Provider / Domain | Expiry | Description |
| _clck | Analytics | .sabatka.net | 1 year | Microsoft Clarity user identifier. |
| _clsk | Analytics | .sabatka.net | 1 day | Connects multiple Microsoft Clarity sessions. |
| _ga | Analytics | .sabatka.net | 2 years | Google Analytics – distinguishes users. |
| _ga_QN91ZSCSNS | Analytics | .sabatka.net | 2 years | Google Analytics – sessions/events. |
| ANONCHK | Marketing | c.clarity.ms | 10 min | Microsoft Clarity / Bing campaign measurement. |
| cc_cookie | Necessary | www.sabatka.net | 6 months | Stores the user’s choice in the cookie banner. |
| CLID | Analytics | www.clarity.ms | 1 year | Clarity identifier from previous visits. |
| language | Functional | www.sabatka.net | 1 year | Remembers selected site language. |
| MR | Marketing | .bing.com | 7 days | Microsoft remarketing token. |
| MUID | Marketing | .clarity.ms / .bing.com | 1 year | Unique ID for Microsoft Ads / Clarity. |
| SM | Analytics | c.clarity.ms | Session | Maintains Microsoft Clarity session state. |
| SRM_B | Marketing | .bing.com | 1 year | Bing – manages user ID for ads. |
4 | Processors & Data Transfers
| Processor | Registered office | Purpose | Legal basis |
| Cloudflare, Inc. | UK branch Riverside Building, 6th Floor, County Hall/The, Belvedere Rd, London SE1 7PB, United Kingdom | CDN & site security | Legitimate interest (speed & protection) |
| Google Ireland Ltd. | Gordon House, Barrow Street, Dublin 4, Ireland | Google Analytics + Google Ads | Consent (analytics / marketing cookies) |
| Microsoft Corporation | One Microsoft Way, Redmond, WA 98052, USA | Microsoft Clarity + Bing Ads | Consent (analytics / marketing cookies) — SCCs |
| Webglobe, s.r.o. | Pobřežní 620/3, 186 00 Prague 8, Czech Republic | Web hosting & WordPress database | Legitimate interest / data‑processing agreement |
For transfers outside the EU/EEA, Standard Contractual Clauses (SCCs) or other valid mechanisms are used.
5 | Google Analytics (GA4)
Purpose: Improving the website and marketing campaigns. GA4 records key events (page views, add‑to‑cart, etc.) and integrates with Google Ads to build remarketing audiences and measure conversions.
Legal basis: Your consent to analytics or marketing processing.
Data processed:
- traffic source (referrer, URL),
- pages viewed & events,
- product and order information (ID, value, contents),
- internal user ID,
- HTTP identifiers (anonymised IP, cookies, screen resolution, device, browser, country, language).
Retention period: 14 months.
Processor: Google Ireland Limited (Reg. No. 368047).
Terms: https://policies.google.com/technologies/ads
6 | Microsoft Clarity
The Microsoft Clarity service helps us understand user behaviour (clicking, scrolling, form usage) and adapt the website to your needs.
- It is activated only after you have consented to analytics cookies.
- Clarity records clicks, movement, anonymised IP, screen resolution, device, browser, country and language. Data are stored in a pseudonymised profile and cannot be used to identify individual persons.
Processor: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052, USA
Microsoft adheres to the Privacy Shield framework and SCCs.
7 | Your Rights
You have the right to request at any time:
- access to personal data,
- rectification of inaccuracies,
- erasure (“right to be forgotten”),
- restriction of processing,
- data portability,
- objection to processing based on legitimate interest,
- withdrawal of consent (analytics / marketing).
8 | How to Exercise Your Rights
Send an e‑mail via the Contact page with the subject “GDPR request”. We respond within 30 days and may ask you to verify your identity.
9 | Data Security
We use technical and organisational measures (encryption, firewall, access permissions) to prevent the loss, misuse or unauthorised access to your data.
10 | Changes to This Notice
We may update these terms when legislation or our services change. The new version will always be published on this page with its effective date.