Data. Made simple.

Lost in terms like Consent Mode v2, CSP, or server-side GTM? Does GA4 sometimes feel like it has a mind of its own?

This is my natural habitat — and I genuinely enjoy it. I’ll tame your tracking, settle any pixel drama, and make your analytics behave like civilized citizens.

You focus on your business. In peace.

Just say the word.

Pavel Šabatka — web analyst
  • Digital analyst with 16 years of experience
  • 500+ implementations of GA4, GTM, SGTM, and other platforms
  • 50+ analyses that directly improved business performance
  • 5 years teaching web analytics at Masaryk University in Brno
  • 4 years as a web analytics instructor for Czechitas
  • 4 GTM templates published in the official Template Gallery — chances are, you’re using some of them too

Tracking Setup & Management

  • Google Analytics (GA4)
  • Google Tag Manager (GTM)
  • BigQuery and Data Warehousing

Cookie Banner & GDPR

  • Design and implementation of a compliant consent solution
  • Legal-focused measurement audit

Consulting & Training

  • Internal workshops
  • Analytics strategy
  • On-demand consultations