Category: GDPR
GDPR and data protection on the web — cookie consent, third-party data processing, consent mode and regulatory changes.
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youtube-nocookie GDPR compliance: why it falls short (and what to do instead)
Embedding a YouTube video on your site? Then you’re dealing with GDPR, whether you’ve thought about it or not. And if you already “solved” this by switching the embed to the youtube-nocookie.com domain, here’s the uncomfortable part: that alone doesn’t get you full youtube-nocookie GDPR compliance. It’s a step in the right direction. It’s not…
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Who reads the forms on your website? (And do you know about it?)
Imagine the following situation. A visitor comes to your website, fills out an order form—name, email, phone number—and submits it. The data goes to your CRM or database. But it’s quite possible that the same data — hashed, but still identifiable — is also being sent to the servers of Google, Meta, TikTok, Pinterest, and…
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2026
The New Year is just around the corner. I wonder what the coming year will bring. It will certainly be a lot. 1. AI everywhere Conversation Analytics In 2025, it became possible to “chat” about data from Google Analytics and Looker Studio, and Gemini can be used in BigQuery. In 2026, we can expect wider…
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Digital Omnibus in digital analytics
Last week, the Digital Omnibus Regulation proposal was discussed in the media. The adoption of this document will have a significant impact on web analytics. If web data is important to you, you should pay attention to it. Digital Omnibus is being prepared as an EU regulation. This means that it will apply to all…
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The 5 most common mistakes in cookie bar settings
One of the most complicated aspects of setting up website analytics is integrating a cookie bar. I’m not referring to legal requirements, but rather technical accuracy. It seems so simple, yet it’s not. Recently, I’ve come across recurring errors in settings. Below, I’ll describe these errors and how to identify them on a website. I…
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